Cuinats Jotri. Culinary tradition.
Strategy and communication to convey culinary tradition.
Cuinats Jotri is a family business founded in 2001, but with almost 30 years of experience in the sector. Specialising in the production of ready-made meals, aimed at butchers, rotisseries and the hospitality industry.
Publishing project, website, corporate identity, advertising, digital identity and, of course, packaging. A generic label, a specific line for a range of products, a space for seasonal products and a premium product. To address the project of designing the new packaging line for Cuinats Jotri we had to maintain brand coherence and transmit the values required by each and every one of the products.
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